Natural shag rug made by skilled artisans using time-honored techniques in Bhadohi, India.

Natural inconsistencies and slight variations in size are inherent in these unique, handwoven rugs.

Rug Type:
  • Hand-knotted Rugs

    Sturdy pile rugs meticulously woven by hand, with individually hand-tied knots, so no two are exactly alike

Age:
  • New

    Recently woven and never used in a home

Main Color:
  • Brown
  • 100% New Zealand wool on cotton warp
  • Plush pile (1” to 1.5” high)
  • Pot dyed with azo-free dyes in small batches for depth of color
  • Natural shedding within the first month of use is to be expected - keep your non-rotary vacuum handy!
  • Color palette: ash brown gray, prussian blue, cream
  • This shag rug is the real thing—entirely hand-knotted by expert weavers, which is rare, as even "luxury" retailers frequently sell less sturdy hand-tufted or hand-loomed substitutes 
The Collection
Taking cues from early nomadic techniques across the world, the Elemental Collection represents a foundational type of weave. Like the midcentury designers who loved them, these rugs prioritize the most essential elements of the form, and its original purpose: woven like a sheep's fleece, to keep a body warm.

The Design

Joram is inspired by a traditional Turkish tulu, subtle in design and hue, with a geometric motif and versatile palette. It’s been hand-washed multiple times to achieve extra-soft texture.

The Material

New Zealand wool is a premium wool beloved for its softness and long fibers. Like all wools, it has a hydrophobic layer which repels dust and dirt. It also has lanolin, which provides its trademark luster and protects the fiber from breaking or shedding. It's woven onto a sturdy cotton warp for added durability.

The Maker

Our partner is a third-generation family-run weaving house. They specialize in hand-knotted plush pile rugs, and their knowledge helped us improve construction for durability and less shedding. We like their core values, too: creating high-quality product and taking good care of their team.

  • Dust and dirt that accumulate in your rug can erode the fibers over time. The best way to combat this is to take your rug outside and give it a good shake every couple of weeks. Depending on how large it is, you may need to recruit a friend to help. Also, be sure to get a rug pad—this helps to preserve your rug in spite of dirt.
  • If shaking it out isn’t possible, you can vacuum it instead—just be cautious, and don’t use a rotary vacuum, because it can damage the fibers. Once or twice a month, use the suction attachment gently, from side to side. Once or twice a year, flip your rug over and vacuum the back. To ensure equal wear and protect against walk patterns, change your rug's direction periodically.
  • Once a year, let it sunbathe. Hang it in the sun for a few hours when it’s hottest, and flip it over midway through, to expose both sides to direct sunlight. This sun-bleaching helps further sanitize the wool. It’s a natural method to bleach and deodorize it.
  • Every 3-5 years, we recommend getting your rug professionally hand-washed. Please do not take it to get steam or dry cleaned—this will almost certainly damage the rug! Hand-washing requires the use of a pH-balanced shampoo, worked into the rug by hand with a soft-bristled brush, before being rinsed thoroughly. This process should be repeated a few times.
  • In case of spills, use a paper towel or cloth to blot the liquid. Add some clean water sparingly to the spot to dilute the stain (or wet a paper towel or cloth) and blot. If the stain is persistent, try using a mild detergent. Repeat this process until the stain is removed.

Reviews

Joram Hand-knotted Shag Rug

Natural Fiber
Handmade
Size:
4' x 6'
Size Guide
Only -2 left!

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Customer Reviews

Joram has a rating of 4.7 stars based on 16 reviews.