007

Only one made

007 Moroccan Rug

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Estimated ship date mid November

Rug Description

One-of-a-kind new rug, handknotted by skilled artisans using techniques originated by Beni M'rirt tribes in the Middle Atlas mountains of Morocco

Dimensions: 4'11" x 8'2" (150 cm x 250 cm)

Natural inconsistencies are inherent in these unique, handcrafted rugs

Rug Type:
  • Hand-knotted Rugs

    Sturdy pile rugs meticulously woven by hand, with individually hand-tied knots, so no two are exactly alike

Age:
  • New

    Recently woven and never used in a home

Main Color:
  • Gray
Color Palette:
  • Taupe

    A medium-to-dark brown-gray

  • Electric Blue

    A neon medium cobalt

Rug Details

  • One-of-a-kind new rug — only one in stock!
  • 100% wool
  • Dimensions: 4'11" x 8'2" (150 cm x 250 cm)
  • Plush pile: approximately 1.2"(3cm)
  • Color palette: taupe, electric blue

Curator's Notes

Motifs
  • Moroccan rugs don’t come with a key. As with any painting or poem, their motifs have many subjective interpretations. Originally made for personal use, these rugs took months to weave, documenting a shifting tide of events and emotions in the weaver’s life.
  • Artisanal and tribal, geometric designs feature angular edges and simple shapes—like diamonds, squares, lattices, and stylized animals
  • This rug has a minimal design with a single color field, showcasing the yarn's texture and sheen
The Collection

Long Distance is an edition of 100 one-of-a-kind Moroccan rugs, hand-knotted in 2021. A collaboration between our design team and weavers in the Middle Atlas, each piece began as a sketch by a designer, and was brought to life by a weaver: no rounds of sampling and no questions asked. Moroccan weavers are experts in their craft, and we felt the way to get the most beautiful result was to get out of the way and let the artists make their art. Scroll down to learn more.

Origin

Beni M'rirt descendants live in the town of Aguelmouss, not far from Beni Ourain territory, whose influence is visible in their rugs. Originally intended for use on the floor, Beni M'rirt pieces often feature meandering geometric designs and use a tight double knot construction.

Material Details

Wool, a staple in Moroccan rug design, was considered almost sacred to the Amazigh (Berber) people, whose nomadic lifestyle included sheep and goat herding. In addition to being available, wool is durable, long-lasting, and soft—so it’s super comfy to walk and relax on. In this piece, the wool pile is knotted onto a wool foundation, adding body and helping it hug the floor.

Moroccan wool is locally sourced and produces a thick, strong pile that feels soft and fluffy underfoot. A small amount of shedding is to be expected from this natural fiber, but it’s worth it: its high pile is beloved for its wild, tousled texture.

Long Distance

An edition of 100, never to be made again.

Truly one-of-a-kind

It's rare in a world of commerce to have free reign as an artist. In creating this collection of Moroccan rugs, our team decided to go against production norms and allow the weavers to make their magic, translating sketches from our design team with complete autonomy and no rounds of review.

Behind the scenes

When it came time to shoot the collection, we identified several potential photographers but there was one we were dying to work with: Mous Lamrabat. His portraits, like this collection, are exuberant, bright, funny and soulful. As with the weavers, we trusted and yielded to his vision.

Room for Interpretation

There were many layers of collaboration in this project - the dialogue between designers & weavers, between the weavers and the wool, and then between the weavers and the photographer. Like a game of telephone, or exquisite corpse, everyone added something new at their turn.

How to Style This Rug

Spruce up smaller spaces with small rugs between 3’ x 5’ and 5’ x 8’.

Living Room

Bedroom

Office

Kitchen

Customer Reviews